AL NASSER Becomes Official Sponsor of
Gulf Champions League
In a historic moment for Gulf football, AL NASSER has signed a strategic partnership agreement with the Arab Gulf Cup Football Federation (AGCFF), becoming the official sponsor of the prestigious Gulf Champions League for Clubs. This landmark partnership, signed on November 9, 2025, at the AGCFF headquarters in Doha, Qatar, marks a significant milestone in AL NASSER's commitment to supporting and developing sports across the Gulf region.
AL NASSER: Four Decades of Excellence
Faisal Al Rasheed & Partners General Trading & Contracting Group was established in 1984 by founder Faisal Al Rasheed, beginning its journey with the first AL NASSER Sports Center in Jleeb Al Shuyoukh, Kuwait. Over the past 40 years, the company has grown exponentially to become a regional powerhouse in retail and sports merchandising.
AL NASSER's success is built on five fundamental strategic pillars: Accessibility, Uniqueness, Satisfaction, Variety, and Fashionable. Operating under the motto "With Your Trust We Grow," the company has established itself as a trusted partner for families across the Middle East, providing quality sports and lifestyle products that meet diverse customer needs.
This expansion from a single store to a regional retail leader demonstrates AL NASSER's commitment to excellence and continuous growth. Today, AL NASSER is not just a retail destination but a cornerstone of sports culture in the Gulf region, making it the ideal partner to support the development of Gulf football.
The Gulf Champions League: Pinnacle of Club Football
The Gulf Champions League for Clubs represents the highest level of club football competition in the Arabian Gulf region. Organized by the Arab Gulf Cup Football Federation, the tournament brings together the finest clubs from across the Gulf states, providing a platform for regional football excellence and fostering competitive spirit among participating nations.
The tournament plays a crucial role in developing football talent, enhancing club capabilities, and raising the standards of football across the Gulf region. It serves as a breeding ground for future national team stars and provides invaluable competitive experience for clubs and players alike.
Partnership Signing Ceremony
The historic partnership agreement was signed during an official ceremony held at the Arab Gulf Cup Football Federation headquarters in Doha on Sunday, November 9, 2025, at 1:00 PM. The ceremony brought together key officials from both organizations, marking the beginning of a new era in Gulf football sponsorship.
- Mr. Yousef Al Rasheed - AL NASSER
- Mr. Jassim Sultan Al Rumaihi - Arab Gulf Cup Football Federation
The ceremony was attended by dignitaries and officials from both parties, reflecting the significance of this partnership for Gulf sports. The event highlighted the shared vision between AL NASSER and AGCFF to elevate Gulf football to new heights and provide enhanced support for participating clubs.
Strategic Partnership Details
As the official sponsor of the Gulf Champions League, AL NASSER will provide comprehensive support to the tournament across multiple dimensions. This partnership goes beyond traditional sponsorship, representing a genuine commitment to the development and growth of Gulf football.
Key Partnership Elements
- Official Sponsorship Rights: AL NASSER logo and branding across all tournament touchpoints
- Enhanced Media Coverage: Increased visibility and promotion of the tournament across the region
- Club Support: Providing resources and support to participating clubs throughout the competition
- Youth Development: Investment in grassroots football and youth talent development programs
- Fan Engagement: Creating memorable experiences for football fans across the Gulf
- Infrastructure Support: Contributing to the improvement of tournament facilities and operations
The partnership aims to enhance every aspect of the tournament experience, from player preparation to fan engagement, ensuring that the Gulf Champions League continues to grow in stature and quality with each passing season.
Why This Partnership Matters
For Gulf Football Development
This partnership represents a significant investment in the future of Gulf football. By supporting the region's premier club competition, AL NASSER is contributing to the development of football infrastructure, talent development, and competitive standards across all participating nations.
The Gulf Champions League serves as a vital platform for clubs to test themselves against regional competition, develop their players, and showcase Gulf football talent. AL NASSER's support ensures that this platform continues to grow and provides the best possible environment for football excellence.
For Participating Clubs
Clubs participating in the Gulf Champions League will benefit from enhanced tournament organization, better facilities, increased media exposure, and improved competitive conditions. This support allows clubs to focus on what they do best - developing talent and competing at the highest level.
For Football Fans
Fans across the Gulf region can look forward to an enhanced tournament experience, with better coverage, improved facilities, and more engaging fan experiences. AL NASSER's involvement brings a commitment to quality and excellence that will elevate the tournament for supporters across all participating nations.
For AL NASSER
This partnership positions AL NASSER at the forefront of sports development in the Gulf region. It strengthens the company's connection with football fans, enhances brand visibility across eight countries, and demonstrates AL NASSER's commitment to giving back to the communities it serves.
Official Statement
"AL NASSER Sports announces the signing of the Gulf Champions League partnership contract, a step that reflects its commitment to supporting Gulf sports and enhancing its regional presence. This partnership embodies our motto 'With Your Trust We Grow' and our dedication to investing in the future of Gulf football."
This statement encapsulates AL NASSER's vision for the partnership - not merely as a commercial arrangement, but as a genuine investment in the sporting future of the Gulf region and a commitment to supporting football development at all levels.
Regional Impact and Vision
The partnership between AL NASSER and the Arab Gulf Cup Football Federation sets a new standard for private sector involvement in Gulf sports. It demonstrates how commercial entities and sports federations can work together to create sustainable growth and development in regional football.
With AL NASSER's extensive regional presence across 8 countries and 130 stores, the company is uniquely positioned to support a tournament that spans the entire Gulf region. This geographic alignment ensures maximum impact and visibility for the partnership, benefiting all stakeholders involved.
Long-term Development Goals
- Elevating the competitive standards of the Gulf Champions League
- Supporting youth development programs across participating nations
- Enhancing tournament infrastructure and facilities
- Increasing regional and international media coverage
- Creating pathways for young Gulf talent to showcase their abilities
- Strengthening the bond between clubs, fans, and communities
The Road Ahead
As the Gulf Champions League enters this new chapter with AL NASSER as its official sponsor, the future looks brighter than ever for Gulf club football. This partnership brings together AL NASSER's four decades of commercial success with AGCFF's expertise in organizing premier football competitions.
The collaboration promises to deliver enhanced experiences for clubs, players, and fans alike, while contributing to the broader development of football culture across the Gulf region. Through shared commitment and vision, AL NASSER and AGCFF are working together to ensure that the Gulf Champions League continues to grow in quality, competitiveness, and regional significance.
Message to Football Fans
AL NASSER invites all Gulf football fans to join in celebrating this historic partnership. The company remains committed to serving sports enthusiasts across the region, providing quality products and supporting the sporting events that bring communities together.
For inquiries and more information:
Follow AL NASSER on social media for the latest updates on this partnership and other sports initiatives across the Gulf region.
A Partnership Built on Shared Values
Both AL NASSER and the Arab Gulf Cup Football Federation share fundamental values of excellence, integrity, and commitment to development. This partnership represents the perfect alignment of these values, bringing together commercial expertise and sports administration excellence to create something truly special for Gulf football.
As this partnership unfolds over the coming seasons, both organizations look forward to writing new chapters in the history of Gulf football, supporting clubs in their pursuit of excellence, and providing fans with unforgettable sporting moments.
About AL NASSER
Established in 1984, AL NASSER has grown from a single sports center to a regional retail powerhouse with 130 stores across 8 countries. Employing over 10,000 people from more than 20 nationalities, the company serves millions of customers annually, providing quality sports and lifestyle products. Built on the pillars of Accessibility, Uniqueness, Satisfaction, Variety, and Fashionable, AL NASSER continues to grow while maintaining its commitment to excellence and customer service.
About the Arab Gulf Cup Football Federation (AGCFF)
The Arab Gulf Cup Football Federation is the governing body responsible for organizing premier football competitions across the Gulf region, including the prestigious Gulf Champions League for Clubs. Dedicated to developing football at all levels, AGCFF works to enhance competitive standards, support member associations, and promote football excellence throughout the Arabian Gulf.
Partnership Inquiries:
For partnership and sponsorship opportunities with AL NASSER, please contact our corporate partnerships team.
📧 online@alnasser.net